How Has The Rebrand Performed 4 Months On?
by Ashley Baxter — 4 min read

How Has The Rebrand Performed 4 Months On?

Sometimes redesigns are unnecessary. You have to understand why you’re doing it. The goal of With Jack’s redesign was to do a better job of showing the value of insurance and highlight With Jack's moving into a new stage of its life.

Company/Founder Fit

Company/Founder Fit

Ashley Baxter — 5 min read

I first heard this term on Justin Jackson’s blog. I’m not 100% sure if I’ve understood it correctly, but my interpretation is that company/founder fit is ensuring the business you build fits the kind of life you want to live.

2018: Year In Review

2018: Year In Review

Ashley Baxter — 7 min read

Two things stand out to me about 2018: the progress I’ve made on With Jack and the trips I’ve taken. Although the first 6 months were fairly uneventful, it ended up being a great year for business and travel.

How To Start Scrappy In A Regulated Industry

Ashley Baxter — 6 min read

Insurance is one of the least start-up friendly industries in the world. It’s a regulated industry, so you can’t just have an idea, buy a domain and start making money. You’ll need to be licensed to sell insurance, and that takes between 6-12 months and costs thousands of pounds.

You’ve successfully subscribed to Ashley Baxter
Welcome back! You’ve successfully signed in.
Great! You’ve successfully signed up.
Success! Your email is updated.
Your link has expired
Success! Check your email for magic link to sign-in.